VANECK BRAND EXECUTION + ROLL-OUT
Providing an Agency Assist
VanEck brought on Addison to rebrand the company and afterwards hired me in to design and roll-out regulatory and marketing materials. I designed for print and presentation, brought the website into alignment, and created a brand usage manual to provide guidance to VanEck’s 300 employees.
Role: brand system roll-out, design, asset creation
Discipline: print, digital, presentation
Design Agency: Addison
VanEck is a global investment manager.
Brand design by Addison. Cover photo by Jeffrey Blum on Unsplash.